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Friday, April 26, 2024
Wineries of Niagara-on-the-Lake launches new website, kicks off virtual tastings

Andrea Kaiser
Special to The Lake Report

The Wineries of Niagara-on-the-Lake association launched a brand new website on Oct. 1.

The new site was designed by Niagara's own Form & Affect. It has a sleek new look and offers expanded functionality. One of the primary objectives of this enhanced platform is to showcase our iconic wine destination and the world-class wines being produced by our wineries.

The website offers stunning visuals and informative content about our winemaking appellation and the terroir of our vineyards.

It also highlights what makes each of our distinctive wineries so special and the immersive wine experiences offered. And since the website was designed with consumers in mind, there is also a new personalized “favourites” page to help people plan their next escape to wine country.

On the same date of the website launch, the Wineries of Niagara-on-the-Lake also kicked off the “Taste the Season at Home” campaign.

Since this year the wineries are not able to offer an on-site Taste the Season experience as they traditionally do in November, they want to give people an opportunity to create their own experience at home.

Each winery is offering a carefully curated six-pack of locally crafted 100 per cent VQA wines that are perfect for the holidays. Included in these gift packs are recipes from local restaurant chefs that have been expertly paired with the wines.

These one-of-a-kind “Taste the Season at Home” six-packs can be found on the new SHOP page and will be available throughout October and November.

By clicking on the BUY NOW button consumers are redirected to individual winery websites where they can place their orders and get these hard-to-find wines delivered directly to their home.

Andrea Kaiser is the chair of Wineries of Niagara-on-the-Lake.

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