Ryan Crawford of Ruffino’s Pasta Bar & Grill is once again finding ways to use his love of cooking to give back to the community.
This year, for every gift certificate purchased at Ruffino’s, Crawford will donate a Christmas meal to a family in need with the help of Newark Neighbours.
Crawford said the idea is that instead of offering extra value to certificate buyers, he wants to pass the discounts on to needy families this season.
“It’s been a difficult, challenging year for all of us, some more than others, so instead of giving that little extra gift to people when they purchase a gift card during the holiday season — for example, $100 each and we will give you $125 as a little sort of thank you for supporting us during the season — we’re giving that little extra to all the food-insecure families of Niagara-on-the-Lake,” Crawford said.
The restaurant has partnered with the Newark Neighbours food bank to offer the food certificates to people who can use them.
“We’re going to give each family and each individual a gift card for one of our holiday feasts” or it can be redeemed for food at a later date, said Crawford.
He said his main message is that “no one should go hungry this holiday.”
Gift cards are available in any denomination.
Crawford also wanted to express his gratitude to the NOTL community.
“I just wanted to thank everybody in Niagara-on-the-Lake for their continued support.”